KaidayDocs
Start here
  • Overview
  • Why solo wins now
  • Getting started
  • Concepts
  • What Kai can do
Setup guides
  • Add a domain
  • Set up email
  • Connect data & tools
Platform
  • Workspaces
  • Automations
  • Control & governance
MiniApps
  • What MiniApps are
  • Templates
  • MiniApp SDK
  • Use cases by persona
Use cases
  • Common workflows

Use cases

Create your company in 30 minutes. Let Kai run it. Just talk.

This page is not a feature list. It's the actual playbook: how a real solo founder, on a Tuesday morning, goes from kaiday.com/register to a working company with a domain, an inbox, a client-facing app, automations, and a Kai that knows their business. Then how they keep running it. By talking.

The reframe
On every other platform, building a company means picking a tool stack, learning it, wiring it together, and then maintaining the wiring. On Kaiday, you describe your business to Kai once. Everything else, the apps, the automations, the documents, the meetings, the email replies, comes from conversations.

Minute 0 to Minute 30. Set up the whole company

A real, end-to-end setup. You can do this on a phone if you have to. By minute 30 you have a domain that sends and receives mail, a public lead-gen MiniApp on your URL, an automation wiring leads into your pipeline, and a week of social posts queued. Kai knows your business and keeps learning from here.

0–2 min

Sign up and land in the workspace

One email, one password, one verification click. You're on the Home dashboard. The Kai bubble is already in the bottom-right.

3–5 min

Tell Kai what your business is

Skip the form-based onboarding if you want. Just talk. Kai writes everything you say into memory and uses it everywhere from now on.

›I'm a wedding photographer based in Munich. I shoot ~25 weddings a year, full-day coverage, prints sold separately. My brand voice is warm but precise. My client base is mostly couples planning a 50–150-guest wedding.
6–10 min

Add your domain

Settings → Domains → Add. Paste the TXT, MX, SPF, and DKIM records into your DNS provider. While DNS propagates, the next steps work fine.

›My domain is menoru.com. Walk me through the DNS records I need.
11–15 min

Mint your mailbox(es)

Email → Add mailbox. Pick a domain, pick a local part. Kai can suggest mailbox naming if you ask.

›Set up me@menoru.com, hello@menoru.com, and a shared support@menoru.com. Display name on outbound is 'Menoru Photography'.
16–22 min

Ask Kai to build your first MiniApp

This is the moment that's hard to overstate. You describe a client-facing tool; Kai builds it, hosts it on your domain, and wires it to your data.

›Build a wedding-inquiry form at book.menoru.com. Ask for the couple's names, wedding date, venue, guest count, and budget range. Match my brand. Anyone over €5k goes straight to me; smaller inquiries get a pricing PDF auto-reply.
23–27 min

Wire the automation

Tell Kai what should happen end-to-end when someone submits. Kai turns the sentence into a real Workflow you can see in Automations.

›When the inquiry form is submitted: create a Business contact, send the couple my pricing PDF (in Knowledge Base) for budgets under €5k, draft a personal reply for budgets over, and book a 20-min discovery call on my calendar with prep notes.
28–30 min

Queue your first week of social posts

By the time DNS finishes propagating, you have a public funnel and a content calendar.

›Draft 5 LinkedIn posts and 5 Instagram captions for this week, wedding photography, my voice, mix of behind-the-scenes and client testimonials. Schedule them across the week, Tuesday/Thursday LinkedIn, Wednesday/Friday/Sunday Instagram.
By minute 30
You have a verified domain, three mailboxes, a public booking MiniApp on your URL, a working automation, and a week of social queued. Everything cost one conversation each.

Day 31, what running it looks like

You stop opening tools. You open Kai. Most days, the only thing you do explicitly is talk.

Morning

Try saying to Kai
  • ›What's on my plate this morning?
  • ›Handle the booking thread with the Nguyens end-to-end. Confirm the date, send the deposit link.
  • ›Reschedule Wednesday's calls to Thursday.

While you're at the shoot, the meeting, the gym

  • Kai drafts and sends replies in the categories you trust.
  • Inquiries come in through the MiniApp and route themselves into Business + Calendar.
  • Social posts publish on their schedule.
  • The check-in form your clients see updates their portal.

Evening

Try saying to Kai
  • ›What happened today? Just the things that needed me but didn't get me.
  • ›Build the Nguyen wedding gallery. They pick favorites and pay the balance.
  • ›Generate a 6-slide proposal for the corporate event lead from this morning.

Apps you build for your clients. The genuinely new thing

Read this section even if you read nothing else
This is the part of Kaiday that does not yet exist on any other platform. You describe an app to Kai; Kai builds it; it lives on your domain; your clients use it as if you'd hired an engineer. The educational lift here is real, because there's no equivalent product in the world to compare against. If a paragraph below feels too good to be true, it isn't. That's why we're explaining it.

A MiniApp is a real, working web app, built by Kai from a conversation, hosted on your own domain, branded to your business, and wired into your workspace data. Your client opens a link and sees your software. Not Squarespace's, not Calendly's, not Typeform's, not Notion-share's. Yours.

What your client sees today vs. what they see on Kaiday

Today, without Kaiday
  • A Google Form for the intake.
  • A Calendly link in a separate email.
  • A Dropbox folder for deliverables.
  • A Stripe payment link in another email.
  • A PDF attached to a Gmail thread.
  • A Notion page someone "shared" once.
  • A "powered by" badge on every screen.
  • A different logo on every interaction.

Your client feels you're a freelancer cobbling tools together. Because you are.

With a MiniApp on your domain
  • One link: portal.menoru.com
  • Your client logs in with their email.
  • They see their data, by name.
  • Intake, schedule, files, pay, status. All in one place.
  • Your brand on every pixel.
  • No "Powered by" anything.
  • Works on phone. Works on desktop.
  • You change it by talking to Kai. They see it next visit.

Your client feels you're a real company. Even if it's just you.

The four kinds of MiniApps you'll actually build

Don't think of MiniApps as "templates." Think of them as four business outcomes Kai can produce on demand. Pick the outcome you need; describe the app; Kai builds it.

1. Capture. Apps that turn visitors into qualified leads

Top-of-funnel interactive tools that convert dramatically better than static forms. The visitor gets something useful; you get a qualified lead.

ROI calculators, eligibility quizzes, affordability calculators, audit assessments, intake quizzes, fee estimators, scored questionnaires.

2. Deliver. Apps you use to deliver your service

Per-client experiences that replace the "I'll email you a PDF" pattern. Your client gets a real interface; you get the polish of a bigger company.

Client portals, private galleries, document collection portals, plan/program viewers, project trackers, status dashboards.

3. Retain. Apps that keep clients engaged between touchpoints

Recurring touchpoints that turn one-off projects into long relationships. The client comes back to your app, not their inbox.

Weekly check-in forms, progress trackers, resource libraries, cohort/community spaces, referral trackers, loyalty apps.

4. Productize. Apps that turn your expertise into a product

Self-serve experiences that let you sell without selling. Higher margins than billable hours; clients close themselves.

Flat-fee service storefronts, tier-priced booking flows, proposal generators, quote builders, course/cohort enrollment, paid membership areas.

The full menu. What people actually build

Not a feature list. Think of this as a starter shelf. Every one of these is a single Kai conversation away. Most users build 4–8 of these over their first six months.

Capture / lead-gen
  • ·ROI calculator
  • ·Eligibility quiz
  • ·Affordability calculator
  • ·Audit assessment
  • ·Intake form with scoring
  • ·Fee estimator
  • ·Newsletter signup with magnet
  • ·Webinar registration
Deliver / client work
  • ·Per-client portal with login
  • ·Private photo / video gallery
  • ·Document collection portal
  • ·Plan or program viewer
  • ·Project tracker for clients
  • ·Form-check / homework submission
  • ·Encrypted notes / session notes
  • ·Wedding shot-list / event runsheet
Retain / engagement
  • ·Weekly check-in form
  • ·Progress / habit tracker
  • ·Resource library (gated)
  • ·Cohort / community space
  • ·Referral tracker with rewards
  • ·Loyalty / points app
  • ·Member directory
  • ·Anniversary / milestone notes
Productize / self-serve
  • ·Flat-fee service storefront
  • ·Tier-priced booking flow
  • ·Proposal generator
  • ·Quote / package configurator
  • ·Course / cohort enrollment
  • ·Paid membership area
  • ·Affiliate dashboard
  • ·Reorder / renewal page

How you iterate them. The talk-to-change loop

You will never get the first version perfect. That's fine. The point of Kaiday is that the second, third, fifteenth version costs as little as the first. You talk; Kai redeploys.

A real iteration arc. Three weeks of the Nguyen-wedding gallery

Day 0: "Build a private gallery for the Nguyen wedding. They pick favorites, sign the release, pay the balance, download."

Day 3: Couple's reply email: "Can we leave comments on photos?" → You say to Kai: "Add a comment field on each photo. Only the couple sees their own comments and my replies." Deployed in 4 minutes.

Day 7: You realize you want to track which photos got the most attention. → "Add a quiet analytics panel only I can see. Most-viewed, most-favorited, comments-per-photo."

Day 14: The Nguyens send three friends to the gallery to vote. → You think: that's an interesting feature. "Make the favorites a vote that includes guests they invite, but the couple's vote counts double."

Day 21: You like this gallery shape so much you want it for every wedding. → "Make this the new default gallery template. Apply it to every future wedding I build."

That iteration arc, on any other stack, is two developers and three sprints. On Kaiday it's four conversations spread across normal days.

How to choose your first MiniApp

The shortest path to "this changed my business" is to pick the one that addresses your current biggest leak:

  • If you're losing leads at the top of the funnel → build a Capture app (calculator, quiz, assessment). One sentence to Kai. Live in an hour. Posted on social by lunchtime.
  • If clients feel your delivery is messy → build a Deliver app (per-client portal). Replaces the "what did we agree on?" emails forever.
  • If clients churn after the first engagement → build a Retain app (weekly check-in, progress tracker). The reason to come back to you, regularly.
  • If you're stuck trading hours for dollars → build a Productize app (flat-fee storefront, tier booking). Suddenly there's a product alongside the service.
The compounding effect. Six months of MiniApps

By month six, your typical user has built six MiniApps. Each one is on their domain. Each one is connected to the rest of their workspace. Each one keeps getting better as they talk to Kai about it.

Their competitor, using generic Calendly, generic Squarespace, generic Typeform, looks like every other freelancer. Your user looks like a real company. The cost of looking like a real company used to be six figures in engineering. It is now six conversations with Kai.

If you don't know which app to build first, ask Kai
  • ›Look at how I run my business. What's the single MiniApp that would help me most this month?
  • ›What are my competitors using for client delivery, and what could I build that beats it?
  • ›Build a capture app for my business. Pick the format that fits my service.

The photographer. 30 days to running a studio

Picking up where the 30-minute setup left off. The same founder, four weeks later. None of this requires touching code, hiring help, or learning a tool.

Week 1

The inquiry funnel goes live

The MiniApp on book.menoru.com takes inquiries. Kai replies in your voice, qualifies leads, and books discovery calls. You stop touching the inbox for routine bookings.

Week 2

Client gallery MiniApp

Ask Kai for a private, password-protected gallery where the couple picks favorites, signs the model release, and pays the balance. Hosted under gallery.menoru.com. Each wedding gets its own.

Week 3

Wedding shot-list MiniApp

A pre-shoot questionnaire that pre-fills from the booking, captures the couple's priority shots and timeline, and auto-emails the second shooter the morning of.

Week 4

Referral tracker + invoicing on autopilot

Kai generates a unique referral link per client, tracks who refers whom, and offers a 10% credit on next session. Invoices generate themselves; overdue ones get chased automatically.

What you used to need: Calendly + Squarespace + Pic-Time + Typeform + Stripe + Honeybook + Zapier + email + a Google Doc. What you need now: Kaiday.

While they…
…the big wedding-photography franchise sends every couple the same Pic-Time link and the same 6-page PDF,
You…
…build a one-off gallery per wedding, branded for that couple, with shot-list intake the second shooter actually reads. The couple posts about you. The franchise stays generic.
Try saying to Kai
  • ›Build a wedding-inquiry form on book.menoru.com that qualifies leads by budget.
  • ›Make a private gallery for the Nguyen wedding. Favorites, release sign, balance pay, download.
  • ›Build a shot-list questionnaire that pre-fills from each booking and emails the second shooter.
  • ›Generate a referral link per past client and credit them 10% on their next session.

The coach. Productizing a 1:few practice

You coach in 12-week cohorts. Each client used to get a Notion doc, a Zoom link, and weekly emails. Today they get the same client portal a Tony Robbins program runs on, built by you in a conversation.

Day 1

Setup mirrors the photographer's

Domain, mailboxes, brand into Kai's memory. Then the practice-specific tools.

Day 2

Intake quiz that scores prospects

A MiniApp at apply.yourcoachdomain.com, 12 questions, scored, routed by tier. Anyone scoring below threshold gets a polite rejection in your voice with a resource.

Day 3

Per-client portal

Each accepted client gets their own login at clients.yourcoachdomain.com. Session notes, homework, goal tracker, next call, payment status, all on one branded page that knows them by name.

Day 4

Weekly check-in automation

Every Monday at 8am, the portal DMs each client a check-in question. Their answers digest into a one-page dashboard for you before your week starts.

Day 5

Cohort mini-app for shared accountability

A small group dashboard where the cohort sees each other's weekly progress and posts encouragement. Replaces the WhatsApp group that nobody used.

Month 2

Paid resource library on a tier gate

Recordings, worksheets, recipes, gated by program tier. Stripe in the loop for monthly access.

While they…
…a Tony Robbins-style coaching operation runs a $200k Salesforce-Marketo-Calendly-Stripe stack staffed by 8 ops people,
You…
…ship the same client experience, branded portal, weekly check-ins, paid library, alone, in your second week on Kaiday.
Try saying to Kai
  • ›Build an intake quiz that scores prospects and rejects anyone scoring below 50 politely.
  • ›Build a per-client portal. Session notes, homework, goals, next call.
  • ›Send Monday check-ins to every active client and digest answers for me.
  • ›Add a paid resource library gated by program tier with Stripe.

The lawyer / accountant. Replacing six tools with one workspace

You run a small practice. Today: Clio + Dropbox + DocuSign + Calendly + Mailchimp + QuickBooks + a Google Form. Tomorrow: Kaiday.

Day 1

Brand voice, practice areas, fee schedule into Kai

Kai knows what you do and what you charge. Every draft email and every MiniApp inherits this.

Day 2

Matter intake MiniApp

The client describes their situation. Kai classifies the case type, routes high-conflict matters straight to you, sends the rest a fee estimate and a calendar slot.

Day 3

Secure document collection portal

Per-matter document checklist. The client sees what's outstanding; you see what's been uploaded. The 'did you send the ID yet?' email never happens.

Day 4

Flat-fee service storefront

NDA review, contract review, demand letter. Productized. Client picks, pays, fills the intake. You deliver in 48 hours. Margin is higher than billable hours.

Day 5

Matter status dashboard

Per-client login where the case status, last update, and next milestone are visible. The 'any update?' email never happens either.

While they…
…a Big-4 accounting firm onboards a new client over 6 weeks across DocuSign, ShareFile, Clio, and three associates,
You…
…send one portal link. The client uploads, signs, pays, and sees status. Onboarded by Friday.
Try saying to Kai
  • ›Build a matter intake MiniApp that classifies the case type and routes high-conflict matters to me directly.
  • ›Add a document collection portal per matter with status visible to the client.
  • ›Set up a flat-fee storefront for NDA review at €450 with Stripe checkout.
  • ›Generate a quarterly billing summary by matter for tax season.

The consultant. Productizing expertise

You sell strategy. Today your deliverables are PDFs and Google Slides decks. Today, they're apps.

Week 1

ROI calculator as the top-of-funnel

A branded calculator on roi.yourdomain.com that runs the actual math your prospect's CFO will trust. Email capture at the end.

Week 2

Audit questionnaire

Scored self-assessment for prospects who're not ready to buy. The score itself sells the diagnostic call.

Week 3

Proposal generator

From a one-paragraph brief, Kai produces a branded proposal page they can sign. Optional Stripe deposit at the bottom.

Week 4

Per-client engagement dashboard

Where you publish progress, decisions, and next steps for each engagement. Replaces the weekly status email.

While they…
…McKinsey sends a $200k proposal in a 60-slide PDF deck and a 90-day kickoff,
You…
…ship a branded proposal page with a working ROI calculator the prospect plays with. They close themselves before the Big-4 books the kickoff.
Try saying to Kai
  • ›Build an ROI calculator branded for my consulting practice. Email capture at the end.
  • ›Build an audit questionnaire that scores prospects 1–100 and tells them what to do next.
  • ›Generate a proposal page for the Acme engagement from this brief: [then paste your brief text here].
  • ›Build a per-client engagement dashboard with progress and next steps.

The fitness trainer / dietitian. Personalized at scale

You have 30 clients on programs. Spreadsheets and screenshots aren't working.

Day 1

Assessment calculator

Body composition, goals, training history. Kai uses the answers to generate the right starting program.

Day 2

Personalized workout / meal viewer

Each client sees their week of workouts or meals on a branded page. Different per client, updated by Kai on the cadence you set.

Day 3

Progress tracker

Photos, weights, measurements, mood. Client logs; you see the curve.

Day 4

Form-check submission portal

They upload a video of the lift. Kai routes it to you with a frame extraction; you reply with annotated feedback.

Day 5

Subscription content gate

Recipes, exercise demos, education videos, gated by program tier.

Try saying to Kai
  • ›Build a body-composition assessment that generates a starting program.
  • ›Build a personalized weekly workout viewer per client, updated every Sunday night.
  • ›Build a progress tracker with photo uploads and trend charts.
  • ›Build a form-check portal where clients upload video and I reply with annotated feedback.

The real-estate agent. Winning leads from the portals

You lose leads to Zillow because your funnel feels generic. Yours doesn't anymore.

Day 1

Lead capture page with affordability calculator

A branded affordability calculator on your domain that captures the lead at the moment of curiosity. Beats a generic 'contact me.'

Day 2

Buyer preference quiz

Twelve questions. Kai builds a personalized property feed from the answers. They get a feed; you get a qualified buyer.

Day 3

Property comparison tool

Side-by-side property cards with shareable links. Beats forwarded Zillow links.

Day 4

Neighborhood guide

Embeddable guide with schools, amenities, walkability. Branded by you, pulled from Kaiday's built-in OSM data. No API keys.

Day 5

Seller valuation request workflow

A short form on sell.yourdomain.com that captures the address, ballparks a valuation, and books a listing appointment.

While they…
…a brokerage with 200 agents directs every lead to a generic Zillow-style portal nobody can tell apart,
You…
…hand each buyer a personalized property feed on your domain with a neighborhood guide branded to you. Buyers remember the agent who built them software.
Try saying to Kai
  • ›Build an affordability calculator for Munich-area buyers, captures the lead at the end.
  • ›Build a buyer preference quiz that produces a personalized property feed.
  • ›Build a neighborhood guide for Schwabing. Schools, walkability, transport. Use the OSM data.
  • ›Plan tomorrow's showings into a route and create Calendar events.

The therapist. Confidentiality + simplicity

You need confidentiality, scheduling, and sliding-scale payments in one place. You can't afford an enterprise PM tool.

  • Confidential intake on your domain. The client never sees a third-party brand.
  • Encrypted session notes per client, searchable by you, invisible to anyone else.
  • Sliding-scale payment flow tied to the booking.
  • Automated follow-ups after first session and at 30/60/90 days.
Try saying to Kai
  • ›Build a confidential intake form with proper consent capture on my domain.
  • ›Build a sliding-scale payment + scheduling flow where the client picks the rate.
  • ›Set up 30/60/90-day follow-up DMs for new clients in my voice.

The restaurant / event vendor. Private event pipeline

Your bookings come through DMs, calls, and a Google Form. You want a single inquiry pipeline.

  • Private-event inquiry MiniApp with quote builder (date, headcount, package, deposit link).
  • Tied to your POS via a Connection so the loyalty mini-app actually works.
  • Kai handles every inbound DM and email about availability.
Try saying to Kai
  • ›Build a private-event inquiry app with a quote builder and a Stripe deposit link.
  • ›Build a loyalty mini-app tied to our POS. Points per visit, rewards at 10/20/50.
  • ›Reply to every Instagram DM asking about availability with our current open dates.

The solo founder running three companies

You have a consulting practice, a SaaS side project, and a creator newsletter. Three brands, three bank accounts, three sets of clients.

  • Three workspaces, one login. Switch from the topbar org selector. Kai's memory is separate per workspace, never bleeds.
  • Each gets its own domain, its own mailboxes, its own MiniApps, its own audit log.
  • You ask Kai which workspace you're on; you don't manage it manually.
Try saying to Kai
  • ›Switch me to the SaaS workspace and show me what's pending.
  • ›Generate Q3 revenue summaries, one per workspace.
  • ›In the consulting workspace only: invite my new associate as an admin and onboard her.

The compounding effect. Why this gets dramatically better over time

On day one, Kaiday is a fast way to set up a company. On day 180, it's something different. A workspace where the email knows about the invoice, the invoice knows about the goal, the goal knows about the meeting, the meeting knows about the client, and the client knows about every MiniApp they've ever used.

  • Memory compounds. Every conversation refines what Kai knows about your business.
  • Apps compound. Each MiniApp you build is one more thing competitors using generic SaaS don't have.
  • Automations compound. Every workflow you describe is one more thing you stop touching by hand.
  • Data compounds. Clients, contacts, documents, meeting transcripts, social mentions. All linked, all searchable.
The 18-month gap
After 18 months on Kaiday, the gap between you and a copycat starting today is not closeable without the same 18 months. The platform compounds your differentiation.

What you stop paying for

The real value isn't in any one tool. It's in the consolidation. A typical solo professional going all-in on Kaiday cancels roughly:

  • Google Workspace or Microsoft 365. Email + Documents + Sheets + Presentations + Knowledge Base live in Kaiday.
  • Slack. Messaging replaces it.
  • Zoom + Otter + Granola. Meetings, recordings, transcripts, action items all in Kaiday.
  • Calendly. Calendar with booking links is native.
  • Typeform / Google Forms. MiniApps with branded forms.
  • Squarespace landing pages. Apps surface hosts your own.
  • Mailchimp / ConvertKit. Email sequences and automations are native.
  • Notion. Knowledge Base for documents, sheets, decks.
  • Zapier. Workflows in Automations.
  • Honeybook / Dubsado / Bonsai. Business + Email + Calendar + Apps cover the all-in-one CRM use case.

What you keep paying for: Stripe (still the payment processor) and your DNS provider. Everything else is one workspace.

The 'I never built that because I couldn't' list. Finally built

Every solo professional has a mental list of "things I'd love to have but it's not worth it." The intake quiz. The client dashboard. The referral tracker. The membership area. The proposal builder. The route planner. The pricing calculator. The progress tracker. The portal.

Today, that list stays a list. On Kaiday it becomes a workspace. Each item is one Kai conversation away.

The choice changes
The internal question used to be: "Should I spend $5k and three months on a developer for this?", and the answer was always no. The new question is: "Should I spend an afternoon describing this to Kai?", and the answer is almost always yes.

Just talk

You don't manage Kaiday. You talk to Kai. Everything else, the apps, the automations, the documents, the meetings, the email replies, the social posts, the invoices, the route planning, the code, the data analysis, comes from sentences you say once.

If you read nothing else in these docs, read this: describe what you want, in your own words, to Kai. That is the whole interface.

If you don't know where to start, try one of these
  • ›Set up my photography business. Domain, mailboxes, brand voice, and a booking form.
  • ›What's the highest-leverage thing I could build for my clients this week?
  • ›Look at how I run my business and suggest three automations I'm missing.
Use cases by persona